Allotment

Cash Ur Drive Marketing IPO is a book-built issue worth ₹60.79 crore, comprising a fresh issue of 0.45 crore shares amounting to ₹58.10 crore and an offer for sale of 0.02 crore shares aggregating to ₹2.69 crore.
The IPO opened for subscription on July 31, 2025, and closed on August 4, 2025. The allotment was finalized on August 5, 2025, and the shares were listed on the NSE SME platform on August 7, 2025.
The price band for the Cash Ur Drive Marketing IPO is fixed at ₹130 per share. The lot size is 1,000 shares. Retail investors are required to invest a minimum of ₹2,46,000 for 2,000 shares, while HNIs must apply for at least 3 lots (3,000 shares), amounting to ₹3,90,000.
Narnolia Financial Services Ltd. is acting as the book-running lead manager for the issue, Bigshare Services Pvt. Ltd. is the registrar, and Prabhat Financial Services Ltd. is the market maker.
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| IPO Date | 7 Aug |
| IPO Listing Date | 7 Aug |
| IPO Face Value | ₹10 per share |
| IPO Price Range | ₹130.00 |
| IPO Issue Size | 46,76,000 shares |
| IPO Sale Type | Fresh Capital & OFS |
| Employee Discount | - |
| IPO Issue Type | Bookbuilding IPO |
| IPO Listing | NSE SME Platform |
| hare Holding Pre Issue | 1,31,76,800 shares |
| IPO Open Date | 31 Jul |
| IPO Close Date | 4 Aug |
| IPO Allotment (Tentative) | 5 Aug |
| Refunds | 6 Aug |
| Credit to Demat Account | 6 Aug |
| IPO Listing Date | 7 Aug |
| Category | Offer |
|---|---|
| QIB Shares Offered | 2,59,000 (5.54%) Shares |
| NII (HNI) Shares Offered | 6,63,000 (14.18%) Shares |
| Retail Shares Offered | 15,50,000 (33.15%) Shares |
Investors may apply for a minimum of 2,000 shares, with additional bids allowed in multiples of 1,000 shares.
| Application | Lots | Share | Amount |
|---|---|---|---|
| Retail (Min) | 2 | 2,000 | ₹2,60,000 |
| Retail (Max) | 2 | 2,000 | ₹2,60,000 |
| S-HNI (Min) | 3 | 3,000 | ₹3,90,000 |
| S-HNI (Max) | 7 | 7,000 | ₹9,10,000 |
| B-HNI (Min) | 8 | 8,000 | ₹10,40,000 |
Incorporated in July 2009, Cash Ur Drive Marketing Limited is an outdoor advertising company specializing in vehicle wrap advertising, using vehicles as mobile billboards to deliver high-impact brand visibility.
The company offers end-to-end, 360-degree marketing solutions across transit media, digital wall paintings, and event-based promotions. Its vehicle-centric advertising approach enables brands to reach audiences effectively across multiple cities in India.
As an out-of-home (OOH) advertising firm, Cash Ur Drive Marketing provides a wide range of services spanning transit, outdoor, print, and digital media, helping clients connect with their target audience through innovative and measurable campaigns.
Its offerings include bus branding, auto hood advertising, billboard campaigns, and other outdoor media solutions. The company has also expanded into advertising on electric vehicles and EV charging stations, capitalizing on the growing electric mobility ecosystem.
Cash Ur Drive Marketing operates through branch offices in Chandigarh, Lucknow, Mumbai, and Noida. As of June 30, 2025, the company had 87 employees on its payroll and three contractual staff members.
Services Offered
Transit Media Advertising: Cab branding, in-cab advertising, cab/taxi wraps, and auto branding
Outdoor Advertising: Billboards/hoardings, digital wall painting, and free-standing panels
360-Degree Campaigns: Integrated brand promotions using outdoor, digital, and point-of-sale (POS) media
Print Media Advertising: Advertisements in newspapers, magazines, and trade journals to reach mass and niche audiences
Competitive Strengths
Accredited by DAVP (Directorate of Advertising & Visual Publicity) and INS (Indian Newspaper Services)
Experienced and qualified management team
Comprehensive service offerings with a strong client-centric approach
| Assets | 94.39 | 93.36 | 76.33 |
| Total Income | 142.18 | 97.77 | 81.31 |
| Profit After Tax | 17.68 | 9.22 | 5.15 |
| EBITDA | 20.67 | 8.81 | 5.42 |
| NET Worth | 55.98 | 23.59 | 14.37 |
| Reserves and Surplus | 42.8 | 17.59 | 14.27 |
| Total Borrowing | 0.18 | 0.45 | 5.06 |
| ROE | 0.4443 |
| ROCE | 0.4155 |
| Debt/Equity | - |
| RoNW | 0.4443 |
| PAT Margin | 0.1269 |
| EBITDA Margin | 0.1484 |
| Price to Book Value | 6.61 |
IPO Objects of the Issue
| S.No. | Objects of the ipo Resources Detail | IPO Amount |
|---|---|---|
| 1 | Funding capital expenditure requirements for the purchase of equipment/machineries | 5.97 |
| 2 | To meet out the expenses of Working Capital Requirement | 33 |
| 3 | To meet out the General Corporate Purposes; | 8.58 |
| 4 | Offer for Sale (OFS) | - |
Cash Ur Drive Marketing Ltd. Address
4 th Floor,
SCO0032
Sector17C
Chandigarh, Chandigarh, 160017
+91 7011293001
cs@cashurdrive.net
https://www.cashurdrive.com/
IPO Registrar
Bigshare Services Pvt.Ltd.
+91-22-6263 8200
ipo@bigshareonline.com
https://ipo.bigshareonline.com/IPO_Status.html